Web3 is in a unique transition mode.
Web3 natives are very young who understand the nuances and are getting paid $5-10k via just bounties and airdrops. They are new to the business / corporate side of things.
Some people have worked at an agency and they know how it works but have little idea about web3.
Then some people possess a particular skill. They are a good writer and they may know web3 or agency business.
This presents this trilemma.