Common Mistakes
Premature Scaling
Pouring fuel on a fire that isn’t lit yet — hiring, spending, and expanding before the core actually works.
Scaling multiplies whatever you have. If what you have doesn’t work, scaling just makes the failure bigger and faster. This is about earning the right to scale.
This piece will cover:
- What has to be true before you scale anything
- The costs that don’t come back
- Signals you’re scaling a guess
Working draft — an outline for now; the full version is coming.